Marketing Manager

Turkey Remote

Job description

We are looking for a marketing associate to join our rapidly expanding marketing team at Minted. We’re after someone who is a standout teammate and leader with a positive attitude and passionate about communications, lean and agile ways of working.


  • Develop and manage a detailed project schedule.
  • Supporting co-marketing operations with process development, co-marketing collateral maintenance, and invoice/budget management.
  • Think actively about the entire marketing funnel (AAARRR) and find the highest priority optimisations for converting leads into paying customers.
  • Manage and lead ad-hoc partner-specific tasks, i.e., project brief creation, creative asset management, campaign recaps, and partner marketing deck maintenance.
  • Analyse campaign and channel performance in order to push for ongoing process improvements.


  • Previous experience working on a mobile-first product.
  • Analyse data from diverse sources to produce results.
  • Working experience with CRM platforms.
  • At least two years of direct experience with marketing platforms such as paid media, email, notifications, and growth performance marketing.
  • Build and own the full marketing tech stack (front-end web, CRM, funnel tracking, tracking analytics, marketing automation, etc.).
  • Experience with marketing attribution models and finding solutions for the challenges related to app-based issues.
  • App reporting experience (installs, uninstalls with a detailed funnel report).
  • Previous experience collaborating with a content team [or an agency] to create compelling and consistent content that will engage potential customers.
  • Overseeing app campaigns from conception to performance measurement.
  • Experience with managing budgets and campaigns across all digital channels for an effective return on investment.
  • Strong time management skills, able to deliver efficiently and prioritise work effectively, flagging issues where appropriate and working with the team to find solutions.
  • BS/BA degree or equivalent experience.
  • Excellent written and verbal communication skills.
  • Fluent in English and Turkish. German is a plus.